We are looking for a Business Data Analyst - Visual Display for a Global Technology & Consumer Electronics Leader based in Dubai.

Location – Dubai, UAE

Salary – 22,000 AED/month

Qualifications & Experience:

• Bachelor’s degree in Business Analytics, Statistics, Economics, Computer Science, or a related field.
• 5-7 years of relevant experience in data analytics
• Knowledge of the visual display market (TVs, monitors, digital signage, etc.) is highly desirable.
• Advanced Excel (formulas, pivot tables, charts, conditional formatting, data validation)
• Power Query (data shaping, merging, appending, transformations)
• Power BI (dashboard/report building, DAX, data modelling)
• DAX formula writing (measures, calculated columns, KPIs)
• SQL (select, joins, subqueries, aggregations)
• Basic Python (data manipulation with Pandas, simple automations)
• Familiarity with Automation Tools (Power Automate, VBA, or similar)
• Strong analytical and problem-solving skills
• Good communication skills to present data-driven insights. Excellent communication skills, with the ability to translate complex data into actionable insights.
• Self-starter being able to work under minimal supervision
• Good team player, well presented, professional, and dedicated

Key Responsibilities:

• Collect, clean, transform, and validate large data sets from multiple sources.
• Develop and maintain Power BI dashboards and reports to support business decision-making.
• Create and optimise DAX formulas for complex data modelling and calculations in Power BI.
• Design and execute ETL processes using Power Query in Excel and Power BI for efficient data transformation.
• Perform advanced Excel analysis, including pivot tables, complex formulas, conditional formatting, and data visualisation.
• Write and optimise SQL queries for data extraction, manipulation, and analysis from relational databases.
• Apply basic Python scripts (e.g., Pandas, NumPy) for data pre-processing, automation, or analysis tasks when necessary.
• Implement process automation solutions using tools such as Power Automate, VBA, or Python to reduce manual data handling and reporting efforts.
• Collaborate with cross-functional teams to gather requirements and deliver actionable data insights.
• Ensure data integrity, quality, and accuracy across reports and analyses.
• Analyse store sales data engagement to identify low-performing KPIs (Key Performance Index) of the retailers and participate in the proposal of collaboration with retailers.
• Carry out retail mapping to select the stores with the highest growth potential with retailers to achieve the maximum return on investment.
• SKU (Stock Keeping Unit) optimisation & analysis to determine the most suitable products to display in stores based on retail mapping and the sales characteristics of each store.
• Market share analysis, based on product & SKU - City based
• Responsible for ensuring data is translated into relevant interpretations and recommendations for business teams across the organisation through the development and maintenance of key KPI metric dashboards
• Create channel/customer profiles and segmentations, enabling teams to grow and deepen the business strategy.
• Manage related KPIs to measure, control, and benchmark reporting processes.
• Work with business partners to capture and understand functional requirements and develop sophisticated queries, and provide reports accordingly.

About the Role:

We’re looking for a skilled Business Data Analyst to join the Visual Display team, driving data-led strategies and actionable insights that boost product performance, optimise inventory and pricing, and improve overall operational efficiency.

We are looking for a Marketing Data Analyst (Arabic Speaking) for a Global Technology & Consumer Electronics Leader based in Dubai.

Location – Dubai, UAE

Salary – 10,000 – 15,000 AED/month

Qualifications & Experience:

• 2 to 4 years of experience in FMCG / Telecom / Technology Industry
• Bachelor’s degree in Marketing or Business
• Strong Knowledge in Consumer Market Insights
• Understanding of key marketing principles and concepts such as brand strategy, portfolio and Segmentation, Targeting and Positioning (STP).
• Fluent in English and Arabic

Key Responsibilities:

• Work closely with Consumer Market Insights (CMI) team to design and execute qualitative and quantitative research initiatives, leveraging customer data to enhance understanding of consumer behaviour
• Develop and refine consumer segmentation and targeting strategies to maximize campaign effectiveness and ROI.
• Translate consumer insights into clear, concise, and compelling narratives for diverse stakeholders, including marketing, product, and sales teams.
• Work closely with Mobile eXperience & Corporate Marketing team members to ensure alignment on consumer insights and targeting with overall business objectives
• Perform monthly analysis of consumer data extracted from internal systems, identifying trends and patterns to optimize marketing campaign performance.
• Oversee social media content and targeting strategies, ensuring alignment with consumer insights and brand messaging.
• Monitor and analyse competitor activities and market trends to identify opportunities and threats.
• Must be fluent in both Arabic and English, with excellent written and communication skills.

About the Role:

We are seeking a talented Marketing Data Analyst who will report with Mobile eXperience Marketing Team to deeply understand consumer behaviour, motivations, and needs through robust insight analysis, translating these findings into actionable strategies that drive targeted marketing and Go to Market (GTM) campaigns. The candidate will serve as the crucial bridge between consumer understanding and business growth, ensuring Marketing efforts are rooted in data-driven insights, leading to increased customer / user engagement, brand loyalty, and revenue lift.

We are looking for a Legal Executive for a government affiliated entity based in the UAE.

Location – Sharjah, UAE

Salary – 10,000 AED/month + benefits

Qualifications & Experience:

• Bachelor of Laws
• 3 to 5 years experience in a law firm or similar entity, particularly in handling cases and reviewing contracts.
• Excellent in Arabic and English (Legal Terminologies) --verbal and written.
• Strong understanding of UAE laws, more particularly in the Emirate of Sharjah, regulatory compliance, and other legal areas.

Key Responsibilities:

Legal Assistance

Assist the Head of the Department to handle legal cases. Likewise, the role will liaise with courts, government departments, police, free zones, and other pivate or government entities.

Legal Research

Review and collate all the pieces of evidences for the case and other matters.

Case Management

Manages and oversees all cases, including but not limited to submissions, hearings, executions, case updates, and other related matters.

Legal Document Preparation

Drafting and preparing all types of court pleadings, motions, legal notices, requests, case bundles, legal advice/ opinions, and other documents necessary for the case.

Key Performance Indicator:

• Case & contract volume and complexity
• Work turnaround time
• Work quality
• Risk assessment and mitigation

Competencies:

• Team player
• Adaptability to constructive criticism
• Organizational and time management
• Attention to details and accuracy
• Analytical and problem solving

About the Role:

To provide adequate legal assistance to the department in terms of all legal works, research, and more particularly handling the legal cases of the company (with minimal supervision).

We are looking for a Junior Business Development Manager (Banking Technology Products) for a Digital Business Strategy company based in Dubai.

Location – Dubai, UAE

Salary – 30,000 AED/month + commission

Qualifications & Experience:

• 6–10 years of experience in selling banking or fintech software products, platforms, or SaaS solutions.
• Proven ability to close mid-to-large size deals with banks or financial institutions in one or more regions (e.g., MENA, South Asia, SEA).
• Strong understanding of banking operations and digital transformation journeys (e.g., banking digitization, payments modernization, credit lifecycle automation).
• Excellent communication, product pitching, and stakeholder management skills.
• Bachelor's degree in Business, Computer Science, or a related field (MBA preferred).
• Experience working with product-led organizations, fintechs, or banking tech providers.

Preferred Skills:

• Knowledge of specific banking domains such as:
• Core Banking Systems (CBS)
• Digital Lending / LOS / LMS
• Digital Onboarding & eKYC
• Omni-channel Banking
• Regulatory & Compliance tech (AML, Risk, Reporting)
• Familiarity with modern delivery models (Cloud, SaaS, APIs, Microservices).
• Exposure to enterprise sales tools (e.g., Salesforce, HubSpot).

KPIs / Success Metrics:

• New ARR (Annual Recurring Revenue) from banking clients
• Number of new logos acquired
• Pipeline generation and conversion ratio
• Client satisfaction and retention in early post-sale phases

Key Responsibilities:

• Identify and pursue new client opportunities within banks, NBFCs, and fintechs for our banking solution suite (e.g., digital onboarding, loan origination, KYC/AML, etc.).
• Understand customer needs and pain points, and align them with specific product capabilities to create compelling value propositions.
• Lead the complete sales lifecycle: prospecting, qualifying leads, delivering product demos, managing RFPs, pricing discussions, and contract negotiation.
• Build and nurture long-term relationships with decision-makers including CIOs, Heads of Digital, Product Owners, and IT Procurement.
• Work closely with Product Management, Pre-Sales, and Delivery teams to ensure solution-fit and smooth client handover.
• Stay updated on industry trends, competitor offerings, and regulatory developments affecting banking products and platforms.
• Maintain accurate sales forecasts and pipelines using CRM tools.
• Represent the company at industry events, conferences, and digital forums.

About the Role:

We are looking for a high-performing Junior Business Development Manager with a passion for banking technology products. You will be responsible for identifying and driving new business opportunities for our suite of digital banking solutions. The ideal candidate understands the product lifecycle, the strategic priorities of banks, and has experience positioning platform-based IT solutions to C-level stakeholders within financial institutions.

We are looking for a Senior Business Development Manager (Banking Technology Products) for a Digital Business Strategy company based in Dubai.

Location – Dubai, UAE

Salary – 35,000 AED/month + commission

Qualifications & Experience:

• 6–10 years of experience in selling banking or fintech software products, platforms, or SaaS solutions.
• Proven ability to close mid-to-large size deals with banks or financial institutions in one or more regions (e.g., MENA, South Asia, SEA).
• Strong understanding of banking operations and digital transformation journeys (e.g., banking digitization, payments modernization, credit lifecycle automation).
• Excellent communication, product pitching, and stakeholder management skills.
• Bachelor's degree in Business, Computer Science, or a related field (MBA preferred).
• Experience working with product-led organizations, fintechs, or banking tech providers.
• Proven experience in developing business strategies and building pricing models to drive growth and profitability.
• Demonstrated ability to manage and mentor a small team, ensuring high performance and collaboration.

Preferred Skills:

• Knowledge of specific banking domains such as:
• Core Banking Systems (CBS)
• Digital Lending / LOS / LMS
• Digital Onboarding & eKYC
• Omni-channel Banking
• Regulatory & Compliance tech (AML, Risk, Reporting)
• Familiarity with modern delivery models (Cloud, SaaS, APIs, Microservices).
• Exposure to enterprise sales tools (e.g., Salesforce, HubSpot).

KPIs / Success Metrics:

• New ARR (Annual Recurring Revenue) from banking clients
• Number of new logos acquired
• Pipeline generation and conversion ratio
• Client satisfaction and retention in early post-sale phases

Key Responsibilities:

• Identify and pursue new client opportunities within banks, NBFCs, and fintechs for our banking solution suite (e.g., digital onboarding, loan origination, KYC/AML, etc.).
• Understand customer needs and pain points, and align them with specific product capabilities to create compelling value propositions.
• Lead the complete sales lifecycle: prospecting, qualifying leads, delivering product demos, managing RFPs, pricing discussions, and contract negotiation.
• Build and nurture long-term relationships with decision-makers including CIOs, Heads of Digital, Product Owners, and IT Procurement.
• Work closely with Product Management, Pre-Sales, and Delivery teams to ensure solution-fit and smooth client handover.
• Stay updated on industry trends, competitor offerings, and regulatory developments affecting banking products and platforms.
• Maintain accurate sales forecasts and pipelines using CRM tools.
• Represent the company at industry events, conferences, and digital forums.

About the Role:

We are looking for a high-performing Senior Business Development Manager with a passion for banking technology products. You will be responsible for identifying and driving new business opportunities for our suite of digital banking solutions. The ideal candidate understands the product lifecycle, the strategic priorities of banks, and has experience positioning platform-based IT solutions to C-level stakeholders within financial institutions.

We are looking for a HR Manager for a holding company in Dubai.

Location – Sharjah, UAE

Salary – 25,000 – 30,000 AED/month + family benefits

Qualifications:

• Bachelor’s degree in Human Resources, Business Administration, or related field; Master’s degree preferred.
• Minimum of 5 years of proven experience as an HR Manager or similar role, preferably in a manufacturing / Contracting environment.
• Strong knowledge of labor laws and HR best practices.
• Excellent communication, interpersonal, and conflict-resolution skills.
• Proficient in HR software and Microsoft Office Suite.
• Strong organizational and time-management abilities.
• High level of integrity and confidentiality.
• Proactive and self-motivated with a strong sense of initiative.
• Ability to work effectively in a fast-paced, dynamic environment.
• Strong organizational and time-management skills, with the ability to prioritize tasks.
• Empathetic and approachable, with a passion for employee development.
• Ability to handle sensitive situations with tact and diplomacy.
• Resilient and adaptable to change, with a positive attitude toward challenges.
• Must own car and hold a valid UAE driving license due to the company location and some travel to Kazid.

Key Responsibilities:

Recruitment and Selection:

• Develop and implement recruitment strategies in coordination with the company to attract top talent.
• Manage the full recruitment cycle, from job posting to onboarding new employees.
• Collaborate with department heads to identify staffing needs and job requirements.

Employee Relations:

• Foster a positive work environment and address employee concerns.
• Mediate conflicts and facilitate resolutions between employees and management.
• Implement employee engagement initiatives to enhance morale and productivity.

Performance Management:

• Develop and oversee performance appraisal systems aligning with the company.
• Assist managers in setting performance goals and conducting evaluations.
• Identify training and development needs to enhance employee performance.

Compliance and Policy Development:

• Ensure compliance with labor laws and regulations.
• Develop, implement, and communicate HR policies and procedures.
• Maintain employee records and HR documentation in accordance with legal standards.

Training and Development:

• Identify training needs and coordinate employee training programs with Training & Development coordinator.
• Promote continuous learning and development opportunities for staff.
• Provide guidance on benefits enrollment and employee inquiries.

Health and Safety:

• Collaborate with management to ensure a safe working environment.
• Implement and monitor health and safety policies and programs.

Compensation and Benefits:

• Administer employee compensation and benefits programs.
• Conduct salary surveys and benchmark against industry standards.

About the Role:

The HR Manager will oversee all aspects of human resources practices and processes. Will be responsible for developing, analyzing HR strategies, implementing policies, managing recruitment, and fostering a positive workplace culture. This role requires a deep understanding of HR functions, labor laws, and regulations specific to the manufacturing industry.

We are looking for a Group HR Executive for a holding company in Dubai.

Location – Dubai, UAE

Salary – 18,000 – 20,000 AED/month

Qualifications:

• Bachelor’s degree in Human Resources, Business Administration, or a related field (Master’s degree or HR certification preferred).
• Proven experience (5+ years) in HR management, preferably in a multi-entity or group structure.
• Strong knowledge of labour laws and regulations.
• Proficient in HR knowledge, labor law, HR software, data analysis, recruitment and selection, training and development, performance management, and project management.
• Strong soft skills including communication, interpersonal relations, problem-solving, adaptability, leadership, emotional intelligence, negotiation, and cultural awareness.

Key Responsibilities:

HR Strategy Development:

• Collaborate with senior leadership to develop and implement HR strategies that support the organization's goals.
• Analyze workforce trends and provide insights to improve HR practices.

Talent Acquisition and Management:

• Oversee the recruitment process, ensuring the attraction and retention of top talent across all group companies.
• Develop and implement onboarding programs for new employees.

Employee Relations:

• Foster a positive workplace culture by addressing employee concerns and promoting open communication.
• Mediate conflict resolution and manage employee grievances in a fair and timely manner.

Performance Management:

• Design and implement performance management systems that align with organizational goals.
• Provide training and support to managers on performance appraisal processes.

Training and Development

• Identify training needs and develop programs to enhance employees' skills and competencies.
• Promote continuous learning and professional development within the organization.

Compensation and Benefits:

• Conduct market research to ensure competitive compensation and benefits packages.
• Manage payroll processes and employee benefits administration.

Compliance and Policy Development:

• Ensure compliance with labor laws and regulations across all jurisdictions.
• Develop and update HR policies and procedures to reflect best practices and legal requirements.

HR Analytics and Reporting:

• Utilize HR metrics and analytics to measure the effectiveness of HR programs and initiatives
• Prepare reports for senior management on HR activities and workforce trends.

Diversity and Inclusion:

• Promote diversity and inclusion initiatives to create a diverse workforce.
• Implement programs that support an inclusive workplace culture.

Leadership and Team Management:

• Lead and mentor the HR team, fostering professional growth and development.
• Collaborate with HR professionals across the group to ensure consistency in HR practices.

Perform any other tasks as directed by Management.

About the Role:

The Group HR Executive will oversee and manage human resources functions across multiple entities within the organization. This role involves developing and implementing HR strategies, policies, and programs that align with the overall business objectives while fostering a positive work environment. The Group HR

Executive will collaborate with senior management to enhance employee engagement, performance management, and talent development.

We are looking for a Marketing and Public Relations Manager for a holding company in Dubai.

Location – Dubai, UAE

Salary – 25,000 – 30,000 AED/month

Qualifications & Experience:

• Bachelor’s degree in Marketing, Communications, Public Relations, Business Administration, or a related field.
• A Master’s degree is a plus.
• Minimum of 8 years of relevant experience in a similar role (B2B) in the UAE, preferably within the contracting, manufacturing, or engineering industrial sectors.
• Proven experience in creating and managing corporate brands across multiple companies or divisions.
• Effective networking in the PR industry, with the ability to have company information/awards/etc published in relevant articles.
• Proven experience with efficiently managing exhibitions and other external company events – within budget, timeline, and meeting marketing standards and protocols.
• Excellent oral and written communication skills in English. Arabic is a plus.
• Superb editorial skills (able to ensure proper spelling / grammar / tone of voice / overall presentation for all deliverables).
• Strategic thinker, with the ability to multitask and manage time effectively.
• Highly organized, with a very strong eye for detail and creative design.
• High emotional intelligence with experience in motivating others.
• Proven interpersonal skills with the ability to effectively maintain business relationships.
• Great leadership, conflict-resolution, and negotiation skills.
• Good knowledge of MS Office applications.
• Knowledge of website management, SEO, and marketing analytics tools (Google Analytics, SEMrush, HubSpot, etc.) are a plus.
• Knowledge of Microsoft Office Suite; design skills (Photoshop, Illustrator, Canva) are a plus.

Key Responsibilities:

Marketing Strategy, Policies, & Planning

• Develop and implement comprehensive B2B marketing strategies aligned with the group's goals and each subsidiary’s business objectives.
• Create annual marketing budgets, activity calendars, KPIs, and report performance to senior management.
• Conduct market research, industry news, and competitor analysis to identify opportunities and trends.
• Develop and implement comprehensive marketing policies and procedures for the group to adhere to.

Corporate Branding

• Create, update, and enforce brand guidelines covering logo usage, typography, color palettes, messaging tone,
• imagery styles, templates, and brand voice to ensure consistency across all platforms and materials.
• Establish a clear and consistent brand structure across the group and its subsidiaries, defining how each company’s brand relates to the parent brand (holding company).
• Lead projects for updating or evolving the brand identities of existing subsidiaries if needed (e.g., logo refresh, repositioning).
• Oversee the design, content, and production of all corporate marketing materials – including, but not limited to: company profiles, presentation templates, brochures, uniforms, business cards, letterheads, corporate giveaways, and more.
• Brand Storytelling: build and communicate compelling brand stories that highlight the group’s history, expertise, values, achievements, and innovation across all platforms (web, social media, brochures, articles, events).
• Conduct regular audits of marketing materials, signage, company vehicles, office branding, online presence, and third-party representations to ensure consistency.

Social Media Management

• Oversee the calendar, content, and postings on all social media platforms (LinkedIn, Facebook, and Instagram) to drive B2B and visitor engagement.
• To develop and implement effective social media campaigns relevant for the business’ objectives and industry trends.
• Monitor engagement and analytics and adjust campaigns for improved results.

Exhibitions and External Events

• Identify and plan for participation in key international and local exhibitions, trade shows, and industry events.
• Effectively manage all requirements for exhibitions or external events – including logistics, budget, design deliverables, timeline management, stakeholder involvement, and more.
• Share post-event reporting to analyze key factors, success points, and lessons learnt for each event. Identify sponsorship and partnership opportunities to elevate brand presence.

Internal Communications

• Oversee internal newsletters, holiday greetings, announcements, and general communication from marketing.

Marketing Reporting & Performance Analytics

• Provide reports to management on the deliverables, KPIs, and achievements of the marketing department.
• Wherever possible, track the ROI of marketing and PR activities.
• Provide insightful analytics into performance or recommended proposals for enhancements / new opportunities.

Website and Digital Presence

• Oversee the development and maintenance of company websites (managed by the Sr. Website Developer).
• Identify any required changes or potential enhancements for each website, to ensure that each platform is up to date with company information and in line with branding protocols.
• Oversee the development and execution of SEO strategies to optimize online visibility and lead generation.
• Monitor website traffic, analytics, and reporting; recommend improvements for user experience and SEO.

About the Role:

We are seeking a dynamic and strategic Marketing & Public Relations Manager to lead the marketing,

communications, and public relations efforts for our holding group and its local subsidiaries. This position will be responsible for developing and executing a cohesive B2B marketing strategy that strengthens our brand presence, enhances internal and external communications, drives market positioning, and supports business growth initiatives across all companies.

We are looking for a Media Creator (Photographer/Videographer) for a government affiliated entity based in the UAE.

Location – Sharjah, UAE

Salary – 6,000 – 8,000 AED/month + benefits

Qualifications & Experience:

• High school diploma or equivalent; formal training or certification in photography, videography, or multimedia production preferred.
• Minimum two years’ professional experience in photography, videography, or digital content creation, ideally within marketing or events environments.
• Proficiency with DSLR/mirrorless cameras, professional lighting setups, audio recording, and Adobe Creative Cloud (Premiere Pro, After Effects, Lightroom).
• Understanding of social-media platform specifications and video compression standards.
• Demonstrated portfolio of diverse projects, from live events to polished social-media clips.

Key Responsibilities:

Content Creation

Capture high-quality images and footage for social media (Instagram, X, LinkedIn, YouTube), marketing campaigns, and event recaps.

Event Documentation

Professionally photograph and film exhibitions, lectures, workshops, and community programs, ensuring comprehensive coverage and visual storytelling.

Post-Production

Edit raw footage into polished videos with graphics, sound design, and motion effects; color-grade photographs for consistency and impact.

External Coordination

On projects where support is provided, oversee freelance photographers, videographers, or production vendors—ensuring they follow the approved brief, adhere to the company’s brand identity, and align with the planned schedule and quality expectations.

Equipment Management

Maintain an organized inventory of cameras, lenses, lighting, and audio gear; recommend timely upgrades or repairs to maintain production quality.

Content Delivery

Ensure all visual assets are optimized for platform specifications and delivered on schedule to meet campaign or event deadlines.

Quality Assurance

Conduct final reviews of all media for technical accuracy, brand compliance, and storytelling effectiveness before publication.

Key Performance Indicator:

• Creative Quality - 90% of visual content meets or exceeds internal quality scorecards
• Delivery Timeliness - 100% of assets delivered by agreed deadlines for campaigns and events
• Engagement Metrics - Achieve or surpass target social-media engagement rates (likes, shares, views) for visual posts
• Collaboration Effectiveness - 95% positive feedback from internal teams and external partners on communication and deliverables
• Equipment Uptime – Maintain 98% equipment availability. <5% downtime due to maintenance issues.

Competencies:

• Creative Vision - Transforms briefs into visually compelling stories that resonate with the company’s audiences
• Technical Mastery - Demonstrates expert command of camera operation, lighting, sound, and editing workflows
• Collaborative Engagement - Works seamlessly with marketing, events, and external vendors to align visions and schedules, while staying in tune with the latest trends in the market and adapting them to fit the positioning of the entity.
• Attention to Detail - Ensures every frame and photograph adheres to composition, exposure, and brand guidelines
• Adaptability - Responds quickly to changing event dynamics and evolving creative requirements

About the Role:

To produce compelling visual narratives - through professional photography and videography - that reinforce the company’s brand identity, drive audience engagement across digital channels, and document key events and programs with high creative and technical standards.

We are looking for a Manager of Marketing and Events for a government affiliated entity based in the UAE.

Location – Sharjah, UAE

Salary – 27,000 AED/month + benefits

Qualifications & Experience:

• Bachelor’s or Master’s degree in Marketing, Corporate Communication, Media, Business Administration or a related field.
• 10+ years of progressive marketing leadership, including 5+ years in a head-of-function role.
• Proven track record in B2B/B2C integrated marketing, digital transformation, and brand building.
• Minimum of 10 years of marketing experience, including at least 5 years in a leadership role, preferably in cultural or government institutions or the public sector is strongly preferred.
• Fluency in Arabic and English (written and spoken).
• Proven experience in leading digital campaigns and participating in regional/international events.
• Proficient in digital marketing tools and analytics platforms (e.g., Google Analytics, Meta Business Suite).

Key Responsibilities:

Strategic Marketing Leadership

Develop and maintain a three-year marketing roadmap aligned with corporate objectives, defining target audiences, brand positioning, messaging pillars, and multi-channel strategy.

Brand Management

Oversee brand guidelines and ensure consistency across all touchpoints, including digital, print, events, and partnerships to protect and enhance the company’s brand reputation locally and internationally.

Campaign Planning & Execution

Lead the end-to-end planning, budgeting, and execution of major campaigns across digital, traditional, and experiential media, ensuring timely and impactful delivery.

Digital & Performance Marketing

Direct the digital team in SEO/SEM (Search Engine Optimization/Search Engine Marketing), social media, email, and content marketing to maximize lead generation, conversion rates, and ROI. materials through various sources such as book reviews, catalogs, and recommendations.

Budget & Resource Optimization

Manage the annual marketing budget with discipline, ensuring high-performing vendor relationships, efficient media spend, and value-optimized resource allocation.

Team Development & Collaboration

Build and mentor a high-performing team; collaborate cross-functionally with programs, events, retail, sales, and external relations to align messaging and campaign delivery.

Event Strategy & Oversight

Oversee the planning and promotion of seasonal and special events including Winter/Summer Camps, Ramadaniyat, and exhibition activations.

Partnership Development

Identify and cultivate media, sponsorship, and creative partnerships that amplify program visibility and brand impact.

Key Performance Indicator:

• Brand Awareness: 25% annual increase in unaided brand survey.
• Lead Generation: 30% year-on-year growth in qualified marketing leads.
• Campaign ROI: 150% ROI on major campaigns within six months of launch.
• Digital Engagement: 40% growth in website traffic and social media engagement metrics.
• Budget Adherence: Marketing and events spend maintained within ±5% of the approved annual budget.
• Campaign Delivery: 100% of major marketing and event campaigns delivered on time.
• Stakeholder Satisfaction: 90% internal stakeholder satisfaction with marketing and event execution.
• Partnerships or Collaboration: Secure at least 10 media partnerships or collaborations annually.
• Team Engagement: 90% staff satisfaction and engagement within the marketing team.

Competencies:

• Strategic Vision: Translates insights and market trends into powerful brand and event strategies.
• Data-Driven Agility: Uses performance analytics to adjust campaigns and media strategies in real time.
• Stakeholder Influence: Aligns departments and external partners around shared goals through strong leadership.
• Communication Excellence: Delivers compelling, clear, and impactful messaging across teams and public platforms.
• Creative Leadership:
  • Inspires innovative thinking and breakthrough ideas under pressure. Flexibility and adaptability in a fast-paced environment.
  • Excellent communication and media engagement abilities.
  • High attention to detail with effective time and resource management.
• Detail Orientation: Maintains high standards in project execution, design reviews, and timelines.
• Flexibility: Adapts to shifting timelines, unexpected changes, and evolving institutional priorities.

About the Role:

To lead and develop a comprehensive marketing and events strategy that promotes the the company as a leading cultural and knowledge destination in Sharjah. The role involves managing digital and traditional media campaigns, overseeing institutional representation at exhibitions and public events, and ensuring strategic promotion of seasonal programs, initiatives, and brand identity across all platforms.