Location – Dubai, UAE

Salary – Depending on Experience

Preferred Requirements:

• Fluency in both Arabic (native speaker) and English is a must. The ideal candidate will be able to communicate effortlessly in both languages.
• Must be based in Dubai, as this role requires full-time office attendance (5 days a week).
• At least 2-3 years of experience in managing paid social media campaigns in the MENA region, preferably in a senior role.
• Demonstrated experience in creating and optimizing paid social campaigns that deliver results.
• Excellent communication and organizational skills.
• Proactive, creative, and comfortable working independently while also collaborating with remote teams.

Key Responsibilities:

• Plan, execute, and manage paid social media campaigns across platforms like Facebook, Instagram, TikTok, LinkedIn, and others.
• Develop and optimize ad creatives and strategies that resonate with the MENA (UAE initially) target audience.
• Analyze campaign performance and generate insightful reports to inform future strategies.
• Work on community engagement and monitor conversations around the brand.
• Coordinate with the international team for consistent global messaging while localizing content for the MENA region.
• Assist with other digital marketing tasks such as email marketing, SEO, and website performance tracking.
• Collaborate with the broader marketing team to align social strategies with other digital marketing efforts.

About the Role:

We are looking for a highly skilled Senior Paid Social Media Executive who will focus ensuring impactful campaigns and strategies across various social platforms. This is a key position for someone looking to take ownership of the social media strategy in the MENA region, with a primary focus on the UAE for the first few months.